Story Highlight
- A mere quarter of tokens manage to hover above their debut price in the 30-59 days, a delicate wisp of profit amid the murmuring market.
- And by roughly 300 days, even the stoutest Upbit darlings surrender their first bloom, sinking beneath their debut heights.
- After a year, fewer than 10% of tokens across the major exchanges still perch in profit, like forgotten birds on a winter branch.
A new Spot CEX Report 2026 from CoinGecko unfurls a stubborn little truth: barely 32% of newly minted tokens on major centralized exchanges flirt with positive price action in their first 30 days.
That translates to roughly seven out of ten tokens failing to cradle their value in the instant aftermath of launch, as if the wind themselves whispered sarcasm at zero hour.
Early Gains Fade Quickly
Even for the minority who begin with a flourish, the ascent is but a brief waltz. In the 30-59-day window, merely about 25% manage to remain in profit, like a fragile bow held too long at a violist’s lean shoulders.
From there, the decline is as steady as a metronome in a tired maestro’s hand. Over longer horizons, performance slides almost linearly across exchanges. By the end of 12 months, fewer than 10% of tokens still trade above their initial listing price, a grim arithmetic of vanity.
This shows that most listing rallies are driven by ephemeral hype rather than the patient ardor of sustained demand.
Big Differences Across Exchanges
Performance swerves widely depending on where a token wears its listing badge.
- Upbit leads in early performance, with 67% of its listings still in the green after 30 days. Yet it wears one of the lowest listing rates, a badge of stern selectivity that could make a duchess blush.
- Binance and OKX trail at around 50%, while Kraken and Gate.io linger further back in the ballroom’s shadowed corners.
Yet the sunniest start does not shield from the night’s cold. Upbit’s listings, despite their brisk dawn, all slip below their initial price within roughly 300 days, a sly reminder that first light is often a tease.
Exception Stands Out
Coinbase behaves a touch differently. Tokens listed there tend to summon a “second wind” after about six months, as if a patient chorus of investors finally clears its throat and begins to hum again.
Meanwhile, liquidity plays a mighty role here. Stablecoins like Tether and USD Coin dominate trading, accounting for roughly 66% of all pairs. This concentration keeps a lid on the raucous flood of capital into new tokens.
At the same time, high-volume listings and strong initial attention don’t guarantee performance. Many investors chase early gains, only to face sharp corrections once the glamorous hype slumbers.
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2026-04-10 15:00