Oh, look! Safello has gone and made a strategic deal with Marginalen Bank. And now, over 400,000 customers will be able to access some shiny new banking services through this flashy partnership. Isn’t that just what the world needed? More ways to pay bills and make transactions, but in the crypto world. Hooray for progress!
Now, brace yourselves for the buzzword: Banking-as-a-Service (BaaS). Yes, you heard it right, folks. A whole new world of services including full-service payment accounts, bill payments, Swish connections, and, wait for it… debit cards. But hold your horses, it gets even better: this deal has a two-year term and is aiming for full integration by late 2025, with the grand unveiling happening in Q4 2025. Can you feel the anticipation? No? Well, maybe you should check back in two years.
While it’s all rainbows and unicorns now, the financial impact for Safello at the moment is a “net cost.” But don’t fret, this partnership might just be hiding a treasure chest of revenue streams down the road. Emelie Moritz, the ever-optimistic CEO of Safello, assures that this is a monumental leap towards becoming a full-service crypto bank. Marginalen Bank’s Commercial & Growth Manager, Fredrik Hong Hammargren, is equally thrilled, and he’s talking about “transformative” embedded banking solutions. We can only imagine how transformative that might be. 😏
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2025-07-17 15:02